Improve Your Business Health
Or log in to access your purchased courses
As a business owner, you are probably aware of the areas in your business that could improve. When it comes to improving your business and achieving your business goals, many don't know where to start. This course provides hours of knowledge around how a business can improve their Business Health.
Decrease Debtors Amount
Decrease Expenses
Lessons
Generate New Leads
Lessons
- Creating Headlines
- An Introduction to Website Keywords
- How to write articles that get your phone ringing
- Attend Networking Events
- Business Cards that Sell
- Call to Action
- Classified Advertising
- Create a Newsletter
- Develop a Winning Print Advertising Formula
- Elevator Speech
- Endorsed Marketing
- Fridge Magnets that Sell
- Get Paid Sooner
- Pay-per-click Advertising
- Print Advertising
- Radio Advertising
- Seminar as a lead generation and customer attraction vehicle
- Social Media
- Trade Shows & Exhibition Displays
- Tap into the explosive viral traffic power of viral marketing
- Web Design
- Yellow Pages
Improve Pricing
Lessons
Increase Average Dollar Spend
Lessons
- Cross-selling techniques to increase your average transaction
- The dangers of discounting and how to avoid it
- Educate your customers on selection tips
- Turn features into benefits & watch your results improve dramatically overnight
- Increase Your Prices
- Package Products Together
- Up-selling and down-selling techniques to increase your average transaction
Increase Conversion Rate
Lessons
- Measure Conversion Rates
- WII-FM
- Run a Successful Seminar
- SWOT Analysis
- Contests that draw in crowds of new customers
- Create an E-newsletter
- How to Drive Traffic to your Website
- How to use a Website Landing Page to Attract Leads
- Marketing Pillars
- Handle Objections
- Mystery Shopping your Competitors
- Offer Online Purchasing
- Sales and Forecasts
- Seminar Follow-Up
- Testimonials
- Test Marketing
- Unique Selling Proposition
- Educate Customers on Value
- Ask for the Order
- Create a Blog
Increase Frequency of Purchase
Lessons
Increase Retention Rate
Lessons
- Attract Referrals
- Back End Marketing
- Under-Promise and Over-Deliver
- Deliver a “WOW” customer service experience
- Closed Door Sales
- Turn customer complaints into opportunities
- Frequent Buyer Program
- Experience guaranteed sales improvements with a guarantee
- Implementation Program
- Increase your Sales with a Value-Added Offer
- Know Your Customers
- Merchandising Success Tips
- Re-Book Next Visit
- Run a Client Advisory Board
- How to use the telephone to increase your sales
- Customer Feedback Campaign