Merchandising Success Tips

Have you ever wondered why Starbucks makes millions of dollars selling coffee while millions of coffee shops struggle to sell enough coffee to survive? Or what about the likes of Bunning’s Warehouse and Home Depot dominating the “do-it-yourself” home improvement industry while other smaller retailers fall by the wayside? Their success is largely due to clever merchandising. Not only will clever merchandising increase the average dollar value per sale but it will also increase the number or frequency of sales.